When the Philippine government is no longer paying the cost of its seo business
The Philippine government has decided to stop paying the costs of its advertising agency seo companies in the country, a senior Philippine official said Wednesday, a move that could cause an outcry among the country’s political class.
The decision was made following months of negotiations with the Philippines’ advertising industry and several public opinion polls, the Philippine President’s Office said in a statement.
The move came after several public polls, including a national poll commissioned by the government in March, found that a majority of Filipinos believed the country should pay its advertising costs.
The decision to end advertising payments is in line with a 2016 agreement with the Philippine Advertising Association (PAA) that aims to reduce the amount of money that the government has to pay its commercial entities.
In March, the PAA and the Philippine Commerce Ministry announced a plan to spend about $1.2 billion over the next three years on advertising, but that was less than half the $1 billion the government had promised to spend on its own ads.
The PAA, however, said it was “optimistic” that the plan would be approved by Congress and that it could be implemented in time for the 2020 elections.
“The PAA is not against the Philippines paying its advertising agencies, but the Philippines government has always been clear that it will not pay for advertising unless we pay,” PAA President Rolando Guinco told Reuters in an interview.
“I don’t know if this will cause a lot of backlash among the Philippine political class,” Guincosaid, referring to the opposition to the Philippine Government.
“It could cause a bit of a backlash among them, but they are the ones who will have to make the decision.”
The PAAA, which represents more than 4,500 commercial entities across the Philippines, also warned that it would seek an exemption from the law that requires public agencies to pay advertising costs for public events, including political events.
The agency’s president, Robert Loy, said the group is “in favor of a change in the law and will do everything in our power to get that law changed so that advertising costs are paid for public services and not private parties.”
He said the agency has “no hesitation” about making the change in order to provide better services to its clients, including more access to social media.
“If we do it for our clients, then we will do it because we want to,” Loy said.
“But we will not do it if we don’t get it from the government.
We will not change it for the sake of it.”